clicknpark

2023 / 2025

Role

Consultant, Designer

Client: clicknpark
Team: Internal team at clicknpark

Branded Modularity

Working with clicknpark’s internal team, I expanded their existing branding into a flexible system of modular assets that reflect the brand’s ease of use and streamlined portfolio of services.

The assets included custom illustrations, scalable signage systems, typography, icon sets, newsletters, and file management tools.

Illustrations & advertisement

The illustrations are designed to deliver the brand's message with precision and clarity across communication channels. The modular structure of the assets harmonize the messaging by simplifying the complex and presenting it as an intuitive on-brand experience.

Modular signage

Across the brand's hundreds of signage variations, the designs are built following an adaptable, scalable and cohesive grid system.

The structure allows clicknpark to respect the local regulations of bilangual signage without restricting clarity or aesthetics.